The Meetings Show Asia Pacific: A game-changer for innovation and collaboration in the MICE industry

The inaugural Meetings Show Asia Pacific 2024, taking place at the Sands Expo & Convention Centre, Marina Bay Sands, Singapore from 17-18 April 2024, is set to be a game-changing event that brings together an exceptional line-up of exhibitors, buyers, associations and partners.

Owned and organised by the Northstar Travel Group, a leading B-to-B information, events, and marketing solutions company in the travel industry, The Meetings Show Asia Pacific is an extension of its highly successful London counterpart.

David Blansfield, Executive VP and Group Publisher, Northstar Travel Group, said: “We are delighted to bring the world-class experiences from our highly successful The Meetings Show brand from London to Singapore, a stellar award-winning MICE hub strategically chosen to host our inaugural show.”

Irene Chua, VP and Group Publisher, Asia, Northstar Travel Group, added: “The Meetings Show Asia Pacific is a fantastic platform to explore the very best that Asia Pacific has to offer in the future of MICE, and we couldn’t be more excited to launch this cutting-edge show in one of the world’s fastest growing region for the MICE industry.”

Supported by the Singapore Tourism Board, The Meetings Show Asia Pacific will showcase top destinations, venues, hotels, technology providers, and suppliers. Exhibitors include established names such as the Thailand Convention and Exhibition Bureau, Singapore Tourism Board, Dubai Tourism, Tourism New Zealand, Tourism Promotions Board Philippines, Royal Caribbean Cruises (Asia), Marina Bay Sands, Hard Rock International, Pan Pacific Hotels Group, Meliá Hotels International, Groups360 LLC, among others.

This premier event will host planners and buyers over two days of trade exhibition, conference, and business networking, setting the stage for a dynamic gathering of MICE professionals from APAC. Successful international buyers will enjoy complimentary travel, accommodation and transfers, along with exclusive access to pre-scheduled 1:1 meetings with exhibitors.

The Meetings Show Asia Pacific is collaborating with the Singapore Association of Convention & Exhibition Organisers & Suppliers (SACEOS) as an association partner. In addition, it is joining forces with leading global meetings industry associations under the Global MICE Collaborative (GMC) to provide educational content and networking opportunities to MICE professionals.

Ong Wee Min, VP of Sales and MICE at Marina Bay Sands, said: “The Meeting Show Asia Pacific will serve as a networking and sourcing hub, highlighting Marina Bay Sands’ innovative Wellness in MICE programme and commitment to carbon-neutral meeting practices.”

Chiruit Isarangkun Na Ayuthaya, President of Thailand Convention and Exhibition Bureau, said: “The event will serve as a platform to showcase Thailand’s unique offerings, including supporting campaign withs local attractions and collaborating with local communities to create memorable experiences for event planners.”

Bjoern Spreitzer, GM of New Zealand & Business Events at Tourism New Zealand, said: “We look forward to promoting association conference business in the Asia Pacific region, leveraging research alignment, industry collaborations, and enhanced connectivity between New Zealand and Asian destinations. ”

The Meetings Show Asia Pacific promises to be a catalyst for innovation and collaboration in the region’s dynamic MICE landscape. For further details, please visit The Meetings Show Asia Pacific website.