PROGRAMMES
PROFESSIONAL
CONFERENCE MANAGEMENT
(PCM) COURSE
OVERVIEW
WHO
SHOULD
ATTEND
PCM is for everyone involve in planning and managing an in-house forum, seminar, workshop, corporate meeting as well as new entrants to the MICE and Business Events industry.
In our ever-changing markets, businesses need to be constantly aware of the current issues and respond to the changes in the markets. Thus, conferences are often organised to gather the individuals in the industry and address trending issues. A well-run conference serves to facilitate knowledge exchange and encourage activism to propel the industry forward. Through a series of lectures and case studies, participants will be equipped with the essential skills to execute a seamless conference.
Fresh graduates or professionals who have joined the MICE & Events industry for not more than 2 years.
CLASS FORMAT
Physical Classroom
DURATION
3 days
COURSE PERIOD
21 – 23 February 2024
5 - 8 March 2024 (Overseas)
12 - 15 March 2024 (Overseas)
June 2024
August 2024
October 2024
FEES
SGD980.00 (Member)
SGD1,320.00 (Non-Member)
CONTINUING EDUCATION (CE)
24 hours
GRANTS AVAILABLE
Receive up to 50% grant (subject to STB approval) on SACEOS courses through the Training Industry Professionals in Tourism (TIP-iT) which supports tourism companies in employee upgrading and leadership development.
COURSE
OBJECTIVES
Introduce participants to the
basic concepts in organizing
conferences by differentiating
the key elements between
corporate and association
meetings through practical
applications of the concepts
Impart knowledge to ensure
that participants working in
supporting fields have a holistic
view of the industry to
understand the impact of the
support provided in organizing
a successful conference
Provide participants with
comprehensive information and
understanding of the industry to
make an informed choice in
making a career switch to the
conference industry
WHAT
YOU’LL
LEARN
Overview of MICE Industry
About MICE – What is the future of MICE?
Conference Publicity & Marketing
Programme Design
Speaker Management
Registration Management
Layout Planning
Risk Assessment and Contingency Planning
Overview of Association Meetings
Bidding for an Association Meetings
Case Study