The Singapore MICE Forum 2024 took place on 25-26 July at Sands Expo & Convention Centre, uniting a passionate community of industry players to create unforgettable Moments and drive unstoppable Momentum.
Gracing the event as the Guest-of-Honour was Mr. Alvin Tan, Minister of State, Ministry of Trade and Industry & Ministry of Culture, Community and Youth, underscoring the critical role that the MICE industry plays in Singapore’s economic growth.
Over two dynamic days, an expert line-up of speakers delved into critical industry topics. From the future of AI and Sustainability to the evolving landscape of Talent, Community, and Sales & Marketing, attendees were inspired by the insightful discussions which has fueled innovation and collaboration.
Here are some key highlights of SMF 2024:
- Over 200 industry players from Singapore and the region
- Over 30 expert speakers covering key topics such as Community, Marketing & Sales, Regional Outlook, Sustainability, Talent and Tech for Events.
- Latest MICE innovation at the SMF Marketplace
- Forging serendipitous Moments and stronger Momentum
A big thank you to everyone who attended and our sponsors for making SMF 2024 a resounding success. We look forward to an even bigger and better SMF 2025!
