About PEM Course

A successful exhibition is a powerful marketing platform for both the exhibitor and organiser. The fate of an exhibition is often determined by the depth of the knowledge and experience in the planning and management process. Do you have what it takes to bring a successful exhibition to fruition?

Knowledge and experience are both the currency of management; knowledge to understand the process of exhibition planning, and experience to manage the unforeseen. With a good repertoire of both, you will be able to deliver an unforgettable experience to the attendees.
The Professional Exhibition Management (PEM) course is thus developed to deliver the essential concepts to professionals on how to plan, manage and market exhibitions.

Upon completion of the PEM course, participants will be awarded 19.5 Continuous Education (CE) clock hours¹. These hours can be used in either the Application or Recertification processs of the Certified Meeting Professional (CMP) programme.

Course Dates

7 - 9 May 2018, Singapore

Course Facilitator 

Course Outline

The PEM course consists of the following topics:

• Overview of the exhibition industry
• Function & Structure of the Project Team
• Project Management Schedule
• Sales and Marketing in Selling Exhibit Space
• Visitor Promotion
• Supplier & Venue Operations
• Budgeting
• Post Show Evaluation
• Sustainability in the Exhibition Industry
• Event Technology

Who Should Attend

This programme is suitable for those who:

• Are projector coordinators, project executives and juniors (sales/project) managers
• Have joined the exhibition industry for less than 2 years
• Wish to enhance their understanding of how the exhibition industry operates
• Wish to acquire knowledge on basic management techniques related to the industry
• Have experience in the conference or meetings industry but transitioning to develop and manage exhibitions
• Have just graduated and wish to explore opportunities in the exhibition industry

Course Fees

SACEOS Members: SGD 963.00 nett

Non-Members: SGD 1,177.00 nett 

Members Access code is required during registration in order for registrant to enjoy the members' rates. Click here to verify if your organisation is a current member of SACEOS. Members may email secretariat@saceos.org.sg to retrieve the members access code.

Upcoming Course Dates

• Q4 2018

For any assistance, please contact the Secretariat at secretariat@saceos.org.sg or +65 9732 3941.

¹EIC account information has to be given to SACEOS by the course participant in order to claim his/her accredited CE hours after course.